Fans can help pay Wildcats athletes through UA's 5980 Fund, new nonprofit

University of Arizona sports fans now have two more ways to help compensate Wildcat athletes. The school’s athletic department, having...
NIL paying off for Arizona football & Tucson non-profits

TUCSON, Ariz. (KGUN) — For more than a year now, college athletes have been able to make money off of...
Arizona’s early enrollees, transfers sign NIL deals with Friends of Wilbur & Wilma

Collectives across the country continue to showcase that if you pick their school, NIL opportunities will soon follow. Earlier this...


Arizona student-athletes are highly recognized and supported throughout the state. Partnering with a student-athlete can help grow your audience and drive traffic to your business. Partner with a student-athlete for a marketing campaign, digital activation, or special event. The sky is the limit! 


Friends of Wilbur and Wilma allows student-athletes to engage with and help support charitable causes in their community, while supporters earn a tax-deductible benefit for their contributions. This is all made possible through a partnership with the BPS Foundation, a 501 c3 organization.